Let’s be honest. DIY-ing your website is a smart move when you’re just starting out. It saves money, gives you control, and lets you launch fast.
But here’s the problem: not all DIY websites are built to convert.
In fact, some could be quietly costing you leads and sales without you even realizing it.
If your website looks okay but isn’t performing, here are the most common mistakes you might be making and how to fix them.
❌ Mistake #1: No Clear Call to Action (CTA)
You’ve got a great homepage… but what do you want people to do?
If visitors land on your site and don’t see a clear path like “Book a Call,” “Shop Now,” or “Get a Quote”—they bounce.
✅ Fix it: Make sure every page has one clear, action-oriented CTA. Don’t make people guess.
❌ Mistake #2: Design Overload
Trying to “wow” with flashy animations, 10 different fonts, and rainbow buttons? It might feel creative but it’s overwhelming.
✅ Fix it: Keep it clean, focused, and on-brand. Simplicity sells.
❌ Mistake #3: Not Mobile-Friendly
Over half of your visitors are on their phones. If your site doesn’t work well on mobile, they’re clicking out—fast.
✅ Fix it: Check every page on mobile. Make sure buttons, text, and images adjust properly.
❌ Mistake #4: Slow Loading Time
DIY sites often get bogged down by uncompressed images, too many plugins, or a heavy theme.
And guess what? If your site takes longer than 3 seconds to load, your visitors are gone.
✅ Fix it: Compress your images. Choose a lightweight theme. Test your site on tools like GTmetrix or PageSpeed Insights.
❌ Mistake #5: No SEO Basics
If your site doesn’t show up on Google, it’s like it doesn’t exist.
Many DIY builders skip SEO settings like meta titles, descriptions, or headings.
✅ Fix it: Add keywords, optimize titles, and make sure each page has a clear H1 heading.
You don’t have to hire a big agency to build a high-converting website.
But you do need to be strategic even if you’re doing it yourself.
Avoiding these common mistakes can be the difference between a site that just “looks nice” and one that actually makes sales.
And if you’re ready for a website that works with you not against you, we’re here to help.
Let’s revamp your site, clean up the clutter, and turn clicks into conversions.
